Sarah Saxty
Brand Builder | Marketer | Business Mentor
Hey, I’m Sax—founder of Creating Forward Studio and your lead Mentor and Coach in The Serve.
For over a decade, I’ve helped build and scale brands across the billion-dollar categories of beauty, wellness, fashion and lifestyle.
I’ve been at both ends of the early-stage spectrum - from leading the launch of a multi-million dollar brand with Kate Hudson and partnering with platforms like Vogue and GOOP, to being a first-time founder myself partnering with brands like Y7 Yoga and Soho House, and consulting with other emerging six-figure brands - helping them look bigger, move smarter, and position for growth.
Over the past 12 months, I've guided over 25 founders through the Creating Forward Mentorship, helping them to launch, grow, and scale their businesses - and move past blocks that typically keep founders stuck.
The Serve has been created to bring the structure, strategy, and marketing expertise that pro-level brands have access to—and make it accessible to the next generation of ‘it brands’ who are already doing the work, but need a clear plan to go bigger.
If you’re ready to stop guessing and start marketing like the brand you know you are - this is for you.